When I first started promoting music, I used to think social media was just about posting content and hoping people

One of the most common questions artists ask me is about Spotify promotion. Everyone wants streams. Everyone wants visibility. And

When I first got into music promotion, I did not start with a big name, a big platform, or even

One thing I have noticed from working with artists is this. Most people wait until their song is out before

One of the biggest realities I had to accept in the music space is this. Talent alone does not move

There was a time when promoting music meant pushing songs to radio stations, blogs, and DJs. Those methods still work,

One of the most honest conversations I have with artists is this. Not everyone has money to promote their music.

When I started working in music promotion, one thing I quickly noticed is that most artists misunderstand what it actually

Every time I sit down with upcoming artists, I hear the same question again and again. How do I make